If there is not a conflicting meeting, use the "Schedule Meeting" button.
Make sure to actually schedule the meeting and not just use the Personal Meeting room so that it's easy to see when the account is being used by others.
Decide if you'd like a registration link or not. This allows you to collect emails ahead of time and for people to get a calendar invite. This is a best practice for events that you are not sending a calendar invite for.
Ensure the waiting room is off.
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Meeting or Webinar?
If you want breakout rooms, you can only do this in the "meeting" format
Best Practices: Calendar invites
Working with staff/ board members/volunteers/panelists/invited guests it's more error proof to send them a direct calendar link with the registration link inside. This ensures that the event is on their calendar and does not assume they took the extra step to add it to their calendar.
Using the Host Key
Someone can get the meeting scheduled and then share the host key with the person who's running the meeting so they do not have to login.
Make sure the person who schedules the meeting shares the host key with the person running the meeting.
Host Keys can only be used when the waiting room is off